The Guide to the Digital Finance Department

BARC Guide Digital Finance & Controlling enables you to target the right people in the right place at the right time.

Why your case study and solution should feature in BARC Guide Digital Finance & Controlling

Because financial decision-makers begin the digitalization of the finance department here

BARC Guide Digital Finance & Controlling provides decision-makers with all the information they need to successfully digitalize their finance and controlling projects – from user experiences and checklists to expert advice.

"The brands who show up with the right message at just the right moment are the ones on the path to growth and revenue.“

Google Analytics, Linking analytics and ads

Because you can reach your target group in the right place at the right time

BARC Guide Digital Finance & Controlling is read by over 15,000 qualified decision-makers from finance and controlling departments across Germany, Austria and Switzerland.
The right time: Readers can learn from expert tips, case studies and software solution overviews to make the right technology decisions in the digitalization of their finance and controlling departments. BARC Guide Digital Finance & Controlling is the first point of contact for decision-makers.
The right place: Place your company in BARC Guide Digital Finance & Controlling with a case study, company profile, references and contact details.

Because this is how to ensure that your product is considered in software selection projects in the DACH region

The BARC Guide is an indispensable reference for technology selection in the area of finance and controlling. It provides decision-makers with all the basics they need to get started: From checklists and "Dos & Don'ts" to the heart of the guide: the product overview.

Distribution via

four channels

Print

  • Circulation: 1,500 approx.
  • Ships to all attendees at the Digital Finance & Controlling online conference
  • Distributed at relevant conferences and seminars

Online Event

  • Distribution to the ~800 people attending our Digital Finance & Controlling online conference

Event Platform

barc.de

Offering

How can you promote yourself in the BARC Guide?

The heart of each BARC Guide is a detailed product table, which is updated every year by BARC analysts. This product table also forms the basis of the online database. The BARC product table is available as a print version and online with search functionality.

Present yourself in the print version:
  • Book a company profile to influence decision-makers interested in your product and immediately refer them to the right colleague in your sales department
Additional options:
  • Case Study: Win over prospective customers with a world-class example of how your software can be used successfully
  • Advertisements: Achieve even greater visibility – so your product is never overlooked
All bookings for the BARC Guide come with complimentary inclusion on the static and interactive Digital Finance Solution Map.

As part of your booking for the BARC Guide, you will also be represented on our static Solution Map. The map displays solutions in the relevant software segment.

Your company will appear with its logo on the static solution map.

You will also be displayed on the interactive Digital Finance Solution Map. The map is available on the DFC-Online event page www.digital-finance-controlling.de. It provides decision-makers with an overview of the software solutions for the digitalization of the finance department. Decision-makers can use filter options to display the solutions that fit their requirements. As a booker you benefit from increased visibility and traffic.

  • Appear with your logo on the Solution Map
  • Innovative selection and filtering
  • Fast and visual free-text search
  • Additional information and direct links to the vendor homepage
Editorial deadline

March 18th
2022

Publication

March 28th, 2022 in advance of BARC's Digital Finance & Controlling event

For new customers

10%
Discount

Pricing

Case study and company profile online at digital-finance-controlling.de
€1,990
Company profile in the print version of the BARC Guide
+ €400
Case study in the print version of the BARC Guide
+ €300
All-in package
€2,690

Advertisements

1/2 page

€950

1 page

€1,750

1 page U3

€2,250

1 page U2/U4

€3,250

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