Start: Q4 2024 / Q1 2025
Publication: Q2 / Q3 2025
Region: Global
SAP, one of the world’s largest business software companies, claims that its systems support over 70% of global transaction revenues. Many of its 437,000+ customers have embarked on modernization projects to upgrade their transactional systems and data analytics landscapes. These customers are increasingly looking for solutions, both from SAP and third-party providers, to access, manage, analyze, and leverage their SAP data in the most efficient and modern ways. This study examines the current state of SAP customers’ data utilization, the challenges they face, and their future modernization plans, including the potential of AI.
Key questions: