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Meet your future customers online or in-person

at BARC's industry-leading events

Become a BARC events partner and enjoy a wealth of benefits

Expertise, networking and a lot of fun: BARC events are the meeting place for decision-makers and leading lights in the IT industry.

Our conferences, seminars, virtual events and webinars provide an all-encompassing overview of software solutions and trendsetting market developments in the field.

How you can profit from becoming a partner at BARC events:

  • Get to know potential customers and new business partners
  • Generate leads
  • Show your solution and your projects to an engaged audience
  • Increase awareness of your brand and products
  • Get an overview of the market and your competitors
  • Grow your business

BARC events deliver high signal-to-noise ratio with the right buyer profiles and a balance between market education and tactical insights that makes attendance a genuine investment.

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Our events agenda (in-person and virtual)

Event Agenda

BARC Data & AI Summit
November 11-12, 2026
Wuerzburg
BI & Analytics Conference
November 24, 2026
Vienna
BARC Consulting Summit
January 26-27, 2027
Wuerzburg
The Future of SAP Data & Analytics
February 2-3, 2027
Frankfurt am Main
DATA festival Munich
March 17-18, 2027
Munich
BARC Data Culture Summit
May 12, 2027
Duesseldorf
Big Data & AI World
May 19-20, 2027
Duesseldorf
Data & AI Retreat US
May 25-28, 2027
Duesseldorf
BARC Finance & Controlling Summit
June 15-16, 2027
Wuerzburg
Data & AI Retreat Europe
October 6-8, 2027
Duesseldorf
Data Festival Online
October 20, 2027
Duesseldorf
Data & AI Summit
November 16-17, 2027
Duesseldorf
BI & Analytics Conference
November 2027
Vienna

BARC Webinars

After an executive summary from a BARC analyst, you will have the opportunity to introduce your company and services to an engaged audience and interact with participants to discuss their requirements and needs.

The BARC analyst will summarize recent market developments and trends, enabling a meaningful and relevant discussion, providing the foundation for a solution-oriented and opportunity-driven dialogue.

The focus of the webinar is on comparing different vendors/service providers and their products and services in a specific subject area.

Subject Areas:

Embedded Analytics & AI: How to Make Better Decisions Directly in the Business Process
December 9, 2026
Data & AI Sovereignty by Design: Wieviel Kontrolle ist wirklich nötig?
October 22, 2026
German-language
AI Use Cases - Finding Your Path to Business Value
October 27, 2026
English-language
Data Leader's Guide to Agentic AI: Govern, Modernize, and Innovate
November 17, 2026
English-language
Kontext & Semantik-Layer für AI
December 10, 2026
German-language
From Loose Cannons to Precision Tools - Governing AI Agents, Models, and Data
tba
Enterprise MCP: Balancing Openness, Security and Governance
September 28, 2027
English-language
Data Platform Strategies for Agentic AI
tba
English-language
Governing AI from Risk to Value: Three Perspectives for Business and Technology Leaders
tba
English-language
Cutting the Bill: How Data and AI Teams Control the Cost of AI
tba
English-language
Planning with Qlik 2026
October 29, 2026
English-language
Beyond Compliance: Streamlining Disclosure Management for Superior Accuracy and Speed
November 19, 2026
German-language
Microsoft Fabric & PowerBI Beratungs- und Implementierungspartner im direkten Vergleich
December 1, 2026
German-language
Continuous Planning: Wie Software kürzere Forecast-Takte unterstützt
January 26, 2027
German-language
AI Reality Check für FP&A: Was Planungssoftware heute schon leistet
February 23, 2027
German-language
Beyond BI: Redefining Decision Support in the Age of AI
March 4, 2027
English-language
Moderne Planung braucht ordentliche Software: Warum Sie mit Excel-Tabellen auf Sand bauen
March 11, 2027
German-language
Planung mit Power BI & Fabric: Microsoft Tools mit Planungs- und Budgetierungsfunktionen erweitern
April 15, 2027
German-language
SAP BI-Landschaften im AI-Zeitalter modernisieren
April 29, 2027
German-language
Resilient Planning: Wie Software hilft, auch bei Unsicherheit zu steuern
May 11, 2027
German-language
Fast Close: Wie Sie mit moderner Software den Abschluss beschleunigen
June 8, 2027
German-language
Garbage in, Forecast out: Ohne verlässliche Datenschicht keine verlässliche Planung und AI
July 6, 2027
German-language
AI-First Analytics Platforms: Cutting Through the AI Noise in Analytics
July 15, 2027
English-language
Planung und CPM mit SAP-Daten: Alles SAP-Software – oder was?
September 23, 2027
German-language
Who Solves the Context Problem? The Next Battleground in AI Analytics
October 5, 2027
English-language
Globale Mindeststeuer: Wie Sie sich mit moderner Software den Anforderungen stellen
October 21, 2027
German-language
Modern Planning: Wie integrierte Software in volatilen Zeiten unterstützt
November 23, 2027
German-language
Ihr neuer Kollege ist ein AI Agent: Was das für Planung und Forecast bedeutet
December 7, 2027
German-language

Overview:

  • Webinar with up to 3-4 sponsors
  • Length: 60 to 90 minutes – Moderated by a BARC analyst
  • Language: English/German
  • Initial presentation followed by vendor presentations, or interactive format (will be discussed at the content briefing with all vendors/service partners)

Services:

  • 15-minute presentation by your company + 5 minutes for Q&A.
  • Select 40 leads from the list of participants. You will receive name, position, company, e-mail, telephone (if available, telephone is not mandatory). All participants provide their opt-in consent
  • Your logo on our landing page
  • 1 speaker per vendor or service provider
Read more about BARC webinars

Become an official partner and benefit from being part of our industry-leading events

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