AI search creates two categories: vendors who are cited and everyone else. This package puts you in category one by leveraging multiple authority signals across BARC’s domain-specific channels that LLMs prioritize.
*Source: Forrester
BARC Visibility Package
Dominate the ‘dark funnel’ and AI search. Be the answer that gets you on the buyer's shortlist from day one.
Back to Go-to-Market Playbook
How Do Market Leaders Become THE Go-To Answer in the Age of AI?
90
of the buyer's journey is complete before they contact sales.
By building multi-channel brand signals that AI engines trust and cite
BARC Products to Build Visibility
We have a range of different products to achive your goal.
BARC Reviews / Visibility Boost
Amplifies your presence on BARC's high-traffic website and channels and, crucially, serves as trust signals for AI search engines and LLMs.
BARC Events
Provide significant brand exposure to a highly relevant and engaged audience and create topic association for LLMs.
BARC Podcasts
Extend your reach to a growing audience of audio content consumers.
Webinars & Launch Parties
Increase visibility for your products and solutions with a high-intent audience.
Customer Feedback Surveys
Provide authentic, unbiased customer testimonials and serve as trust signal for AI search engines.
BARC Scores
Ensure your brand is prominently featured in key competitive evaluations. BARC Scores serve as trust signals for AI search engines.
BARC Best Practice Package to Build More Visibility
For Maximum Impact, We've Engineered a Best-Practice Solution
BARC Best Practice Packages combine the most effective services for your specific go-to-market challenge into strategically designed bundles. Rather than selecting individual offerings in isolation, these packages deliver proven combinations that amplify results. Each package addresses a specific strategic objective by bringing together the precise mix that create maximum impact. The result: a validated approach that delivers measurable outcomes faster and more effectively than assembling a custom solution from scratch.
Components
BARC Visibility Boost
Authority signals from a data & analytics–specific review platform LLMs prioritize
- Premium vendor profile on barc.com optimized for AI and search engines.
- Verified mentions and citations prioritized by LLMs.
- Strategic backlinks from BARC’s authoritative domain-boosting AI trust signals.
- Structured data markup to aid AI.
- Inclusion in BARC Guide (print + digital) distributed to decision-makers.
+
BARC Event
Build topic authority that influences buyer considerations
- Select one event.*
- Brand exposure at BARC events with highly engaged decision-makers.
- Topic association that shapes AI understanding of your expertise.
* The specific components depend on the selected event, excluding Big Data & AI World
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BARC Data Culture Podcast
Position your experts as industry voices with AI-citable content
- Featured guest appearance.
- Thought leadership content indexed and cited by LLMs.
- Amplification across BARC’s social channels and community.
Why the combination wins
- BARC Visibility Boost = Authority signals from the data & analytics review platform LLMs cite
- BARC Event = Brand and topic association at industry-leading events
- BARC Data Culture Podcast =Citable thought leadership
- Together = Multi-channel system providing comprehensive authority signals to AI search engines