How you can profit from becoming a sponsor at BARC events:
Attract new visitors
Create awareness
Position as a thought leader
Connect with your audience
The Leading Expert Forum for Finance & Controlling in the DACH Region
Volatile markets, cost pressure, and the rise of Agentic AI are forcing finance and controlling departments to make fundamental strategic choices.
The BARC Finance & Controlling Summit brings together decision-makers, practitioners, software vendors, and consulting firms for two intensive days of insights, best practices, and genuine networking.
Topics
AI and Agentic AI in Finance
- Beyond the hype: the current state of AI and agentic AI in
planning and CPM - AI support in modern planning and CPM software platforms
- Real agentic AI use cases and best practices
- Where can AI and agentic AI deliver tangible value to make finance processes more efficient
- AI and agentic AI as enablers for continuous planning
- Software capabilities for predictive forecasting, anomaly detection, copilots, conversational planning, planning agents, etc.
Modern Planning and Forecasting
- Mastering the transition from static to continuous
planning - Integrated business planning at all levels, including strategy, budgeting, forecasting, financials, and operations
- Increasing planning and forecasting resilience in volatile markets (e.g., using simulation and scenario planning)
- How modern software platforms can boost the efficiency of your planning processes
Financial Consolidation,
Close and Group Accounting
- Integrated group consolidation and management
- Meeting regulatory requirements efficiently with modern software platforms
- ESG reporting and sustainability data in finance
Rethinking the Finance Technology Stack and Mastering Current Challenges
- Increase efficiency, master volatility, build resilience, modernize legacy technology, build the finance data foundation, meet regulatory requirements and promote sustainability
- Create a future-ready IT landscape for finance and controlling
Integrated Corporate Performance Management
Unified CPM | Financial & operational planning | Integrated BI & Analytics
Best Practices & Implementation Success Stories
Real project reports | Lessons learned | Success factors for consulting | customer references from various industries
Target group
What we expect
- Office of the CFO: Accounting & Controlling & Group Reporting
- (Finance) Controller in the line of business
- C-Level Executives: Finance, Accounting Manager and Group Reporting managers
- Sustainability managers & ESG experts
- Employees in ESG/Sustainability departments
- Head of Sustainability
- Head of Controlling
- Head of Finance, Accounting, ESG Reporting/ Sustainability
- Employee Controlling, Accounting & Group Reporting
- Head of Reporting
- Head of Group Accounting
*Expected participants include the total number of participants for an event, incl. employees from user organizations, exhibitors, BARC, and/or speakers.
200
Number of participants* expected in 2027
15
Number of sponsors expected
Our exhibitors in 2026
Why sponsor the Finance & Controlling Summit?
Generate qualified leads, demonstrate your expertise, and show how your software or services address real finance and controlling challenges.
For software vendors
Generate qualified leads: Connect with active software buyers from finance and controlling.
Showcase your solution through a customer story: Bring a customer on stage to demonstrate how your software supports real-world finance and controlling processes.
Build thought leadership: Share your perspective on AI, planning, consolidation, analytics, and data-driven finance.
Strengthen your positioning and stand out: Position your company as a trusted solution provider and differentiate your offering in a curated event environment shaped by BARC analyst expertise.
For consulting & implementation partners
Generate qualified leads: Connect with finance and controlling professionals looking for partners to support their projects.
Put client success on stage: Let a client present a real project success story that demonstrates your implementation and transformation expertise.
Build thought leadership: Share your approach to implementation methodology, AI rollout, data strategy, or change management.
Position your firm and differentiate your services: Show active project buyers why your firm is the right partner for their implementation and transformation challenges.
Why BARC?
Content, practical relevance, and analyst independence are at the heart of the summit. Connect your brand with substantive discussions about finance and controlling transformation, and build visibility through expertise and customer experience rather than advertising presence alone.
Sponsorship
For software vendors and consulting partners
- 25-min. customer “Best Practice & Use Cases” presentation incl. 5 min. Q&A
+ 1 speaker ticket - Exhibition space approx. 2×2 m (high table, bar stools, power, Wi-Fi, optional screen)
- 2 tickets for your booth staff
- Participant list (company, name, job title, email, opt. phone)
- Logo on event website & all communications
- Content alignment with BARC editorial team
€ 14,900