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Beyond BI: Redefining Decision Support in the Age of AI

Analytics is moving beyond dashboard navigation. See how AI and established BI workflows are coming together to create a more direct path from questions to trusted insights and action.

About the topic

Beyond BI: Redefining Decision Support in the Age of AI

Date: March 4, 2027
Target Market: DACH and North America

In English language

Buyers are deciding which interfaces will become their next front door to data. Vendors that can connect AI interaction with trusted BI workflows have a timely story to tell as organizations rethink their analytics environments.

BARC frames this market shift independently. As a sponsor, you can show how your product moves users from natural-language questions to governed metrics, visual analysis, and action, and position your approach within the future of analytics user experiences.

You will reach BI, data, and analytics leaders, architects, platform owners, analysts, and business decision-makers while they are assessing modernization options. The format gives your perspective credibility, focused visibility, and access to qualified leads.

About BARC webinars

BARC Webinars

After an executive summary from a BARC analyst, you will have the opportunity to introduce your company and services to an engaged audience and interact with participants to discuss their requirements and needs. The BARC analyst will summarize recent market developments and trends, enabling a meaningful and relevant discussion, providing the foundation for a solution-oriented and opportunity-driven dialogue.

The focus of the webinar is on comparing different vendors/service providers and their products and services in a specific subject area.

Overview
Webinar with up to 3-4 sponsors
Length: 60 to 90 minutes – Moderated by a BARC analyst
Language: English/German
Initial presentation followed by vendor presentations, or interactive format (will be discussed at the content briefing with all vendors/service partners)
Services
15-minute presentation by your company + 5 minutes for Q&A.
Select 40 leads from the list of participants. You will receive name, position, company, e-mail, telephone (if available, telephone is not mandatory). All participants provide their opt-in consent
Your logo on our landing page
1 speaker per vendor or service provider
Price: €5,500 / $5,995

How BARC webinars help you reach your goals

Brand Awareness
Thought Leadership
Targeted Lead Generation

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