Where every software selection project in the German-speaking region begins
The BARC Guide Data, BI, Analytics enables you to target the right people in the right place at the right time.
Why your data, BI or analytics solution should be represented in the BARC Guide
Because software selection projects in the DACH region begin here.
BARC Guides provide decision-makers with all the information they need to start a software selection project - from user experiences and checklists to expert advice. They also offer a complete overview of data, BI and analytics software vendors, making it an indispensable tool for anyone involved in software selection.
”"The brands who show up with the right message at just the right moment are the ones on the path to growth and revenue.“
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Because you can reach your target group in the right place at the right time.
The BARC Guide is read by over 40,000 qualified decision-makers in Germany, Austria and Switzerland who are looking for a complete overview of all the providers of data, BI and analytics software.
The right time: The BARC Guide reaches decision-makers when they are just starting the selection process.
The right place: Present your company in the BARC Guide with a case study, a company profile, references and contact details.
Because this is how to ensure that your product is considered in software selection projects in the DACH region.
The BARC Guide is an indispensable reference for BI selection projects in the DACH region. It provides decision-makers with all the basics they need to get started: From checklists and "Dos & Don'ts" to the heart of the guide: the product overview.
Distribution via
three channels
- Circulation: 10,000 approx.
- Ships to approximately
8,000 qualified BARC
contacts - Displayed at relevant conferences and seminars
Offering
How can you present yourself in the BARC Guide?
The core of the BARC Guide is a detailed product table, which is updated every year by BARC analysts. This product table is the basis of the online database. The BARC product table is available as a print version and displayed online with search functionality.
Book a company profile to convince decision-makers interested in your product and then immediately refer them to the right sales colleague. Your product really should be here!
Additional options:
Case study: Win over prospective customers with a meaningful example of how your software can be used successfully.
Advertisements: Achieve even greater visibility – so your product is never overlooked.
Editorial deadline
Beginning of October
Publication
November at the Big Data & AI World event
For new customers
10%
discount
Prices
Company profile and case study online at BI-Scout.com
€1,990
Company profile in the print version of the BARC Guide
+ €400
Case study in the print version of the BARC Guide
+ €300
All-in Package
€2,690