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Embedded Analytics & AI

How to make better decisions directly in the business process

Join us for BARC’s presentation of the leading solution providers in this space.

About the topic

Embedded Analytics & AI

How to make better decisions directly in the business process

Date: September 29, 2026

Embedded analytics and AI bring insights directly into the flow of work by turning data into action at the point where decisions are made.

This BARC webinar gives sponsors the opportunity to demonstrate how their solutions integrate dashboards, predictive models, and decision intelligence into core business applications. After a BARC analyst outlines current market trends, sponsors will present live demos showcasing their embedded analytics and AI capabilities.

You will engage an audience of product and digital leaders who want to enrich their applications with in‑context intelligence. The format combines thought leadership and real use cases in a vendor‑neutral environment, strengthening your brand visibility, credibility, and qualified lead generation.

About the host

Larissa Baier

Senior Analyst Data & Analytics

Larissa Baier is a Senior Analyst in the Data & Analytics field, combining expertise in consulting projects and research. She supports end customers with strategic questions regarding BI and analytics front ends, including architectural design, usage scenarios, and software selection. Her focus lies on BI and analytics front ends for dashboards, reporting, analysis, planning, self-service analytics as well as GenAI Copilots. A particular area of expertise lies in assisting SAP customers in deriving added value from their data.

In the research domain, Larissa is responsible for the “Score” and “Reviews” product lines and serves as the product manager for the “BARC Score Enterprise BI & Analytics Platforms“. Additionally, she contributes as a co-author to various market analyses, including the “BI & Analytics Survey” and the “BARC Data, BI, and Analytics Trend Monitor“.

About BARC webinars

BARC Webinars

After an executive summary from a BARC analyst, you will have the opportunity to introduce your company and services to an engaged audience and interact with participants to discuss their requirements and needs. The BARC analyst will summarize recent market developments and trends, enabling a meaningful and relevant discussion, providing the foundation for a solution-oriented and opportunity-driven dialogue.

The focus of the webinar is on comparing different vendors/service providers and their products and services in a specific subject area.

Overview

  • Webinar with up to 3-4 sponsors
  • Length between 60 to 90 minutes – Moderated by a BARC analyst
  • Language: English / German
  • Initial presentation and sequential vendor pitches, or interactive format (will be discussed at the content briefing with all vendors/ service partner together)​

Services

  • 15-minute presentation by your company + 5 minutes for Q&A.
  • Select 40 leads from the list of participants. You will receive name, position, company, e-mail, telephone (if available, telephone is not mandatory). All participants provide their opt-in consent
  •  Your logo on our landing page
  • 1 Speaker by Vendor or Service Provider

Price: €5,500

How BARC webinars help you reach your goals

Brand Awareness

Thought Leadership

Targeted Lead Generation

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