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Lessons From the Leading Edge: Building Readiness to Govern and Control Agentic AI

A practical guide to the foundations, operating models, and controls that set AI leaders apart

About this survey

Lessons From the Leading Edge: Building Readiness to Govern and Control Agentic AI

Start: Q1/2027
Publication: Q2/2027
Region: Global Research
Authors: Shawn Rodgers

Companies are moving agentic AI from sandboxes into production. As agents gain access to enterprise data, tools, and business processes, model performance alone is no longer enough. Weak data foundations, fragmented architectures, unclear ownership, and governance designed for conventional AI can limit progress. As the successor to BARC’s Lessons From the Leading Edge study, this global survey will repeat selected questions and compare results over time to show how adoption, priorities, obstacles, and practices are changing.

It also tracks industry-specific use cases, including industrial AI, and examines how earlier lessons on data quality, cost, and delivery structures evolve as AI becomes more autonomous. The study identifies the foundations, operating models, and controls that distinguish leaders: agent identity, orchestration, runtime governance, observability, context engineering, and cost management. Readers can benchmark readiness and prioritize the steps required for productive agentic AI. It asks where autonomy creates value and where human control remains necessary.

About our Topical Survey

BARC Topical Survey

Topical Surveys support end-user organizations in their IT/digital strategies and their choice of partners. Our research analyzes the latest market and technology trends – as well as changes to ecosystems – to guide end-user organizations in their digital transformation journey.

Global surveys are based on 250+ participants.

Topical Surveys are conducted in an independent and objective manner on behalf of several stakeholders.

How the Campaign works

Topical Survey

Full survey report (PDF) ​and marketing rights​
Your logo and company description in the report​
Mention in the BARC press release​
Logo + backlink on the BARC survey landing page​
3 months exclusive linking from barc.com to sponsor download pages

€ 8,900

$ 10,150

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Combine with one or more of the following add-ons

Customization Add-on

Make the survey truly yours:​

Up to 3 custom questions and a dedicated chapter in your individual report​
Your unique report title and your foreword​
Only your logo and company description (with BARC branding, but no other sponsors)​​
Feedback to the questionnaire

€ 12,900

$ 14,700

Lead Add-on*

Get leads from BARC and enhanced tools for your own generation with:

1 additional, practice‑oriented lead magnet (e.g., checklist)
Participation in the study launch party (webinar).

Discover what we offer at the launch party:

15-minute presentation by your company, to provide your view of the survey results and presents your offerings + 5 minutes Q&A.
40 leads (name, position, company, e-mail) from the participant list (after opt-in).
1 speaker per vendor / service partner.
Your logo on our landing page.

€ 5,900

$ 6,700

*Limited availability

Channel Assets Add-on

Additional deliverables to enhance visibility on your channels​

6 social tiles (analyst quotes + results)​
10‑minute analyst interview​
3 short videos from the interview​
1 blog post

€ 6,900

$ 7,975

BARC Data Culture Podcast Add-on

Increase your visibility with the BARC audience​

Discussion of results in the BARC Data Culture Podcast​
Promotion of the podcast on YouTube​
3 video shorts from the podcast for you to promote
Promotion on your BARC Review profile

€ 4,900

$ 5,600

*Limited availability

Promotion Support Add-on

Campaign promotion by B‑Eye Media

Price depends on services

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